Fancy Care
A women’s aesthetics clinic in Riyadh needed a website that explains each treatment, takes appointment requests from a phone, and stays in the clinic’s hands after handover. I designed, built and launched it.
The live homepage on desktop and on a phone. Every screen on this page is captured from the website.
- Role
- Design, build and launch
- Client
- Women’s aesthetics clinic, Riyadh
- Platform
- Custom WordPress theme · PHP · JavaScript
A clinic site that takes requests and stays editable.
Visitors arrive on a phone with two questions: is this treatment right for me, and when can I come in? The site answers them in that order. First what the clinic does, then what each treatment involves, then a short request form.
The clinic’s side mattered as much. Reception receives each request with the treatments, the day and the time window already chosen. The team changes text, images, offers and homepage sections without calling a developer.
Arabic first. English mirrored.
Both versions share one layout, each in its own reading direction: Arabic from right to left, English from left to right. A visitor switches language from the header without losing her place.
Explain the treatment before asking for a booking.
Each service opens to show what it is, who it suits, the number of sessions, session length and recovery time. Before-and-after results use a drag slider, and the site labels those images as illustrative.
One request instead of back-and-forth messages.
Visitors choose one or more treatments, a day and a preferred time window, then leave a name and a phone number. Days and times follow Riyadh time. Nothing is paid online; the clinic calls to confirm.
The clinic edits its own website.
Text and images are edited directly on the page. An Arabic admin area manages services, offers and homepage sections, and keeps an inbox of booking requests and inquiries, with optional sound alerts while reception has it open.
What the clinic has now
- Arabic and English, each in its natural reading direction
- Appointment requests from a phone, with several treatments per request
- Direct editing of text and images on the page
- An offers page, with the latest offers on the homepage
- A booking and inquiry inbox with optional sound alerts
- A usage guide and signed automatic theme updates
Honest scope
- Client project, live on the clinic’s own domain
- Screens captured from the live website
- Before-and-after images are labelled as illustrative on the site
- No traffic or booking figures are claimed here: they were not measured as part of this work
The visitor journey and the clinic tools.
A recorded walkthrough of the live website: browsing treatments, sending a request, and editing content as the clinic.